Content Marketing Consultant in Dublin
Content creation services
Content is a perennial marketing tactic that will continue to reach audiences long after it was published. When prospective clients are looking for answers, comparing options, and deciding who to trust, good content can help get you found.
Most businesses know they should be publishing regularly but find writing content a challenge. It can be because they don’t have the time or skills to create good copy, or because they find writing about themselves difficult. When the website hasn’t been updated in years and your laptop is littered with half-finished blogs, it’s time to call in the experts!
We’re a Dublin content marketing agency. We find out what your customers are searching for, write the content that answers it, and optimise it so it gets found. Whether you need blogs, website copy, newsletters, case studies, or something else, we can help.
“It’s great to have finally come across someone who knows how content marketing really works. They package their services in a neat way and allow me to send raw content through using my iPhone voice recording feature. Very cool and easy to do.”
Rory Finegan, professional services
Our approach to content creation
Content strategy development
After studying your business, your market, and your competitors, we agree on the content that needs to be created and what it is trying to achieve.
We can write your content completely from scratch after careful research online and (when relevant) interviews with your team. Or you can provide us with the raw material and references, and we will work from that. As experienced ghostwriters, we will often base pieces of content on a short phone interview or audio recording.
Our rigorous editing process will ensure that whatever we start with, the end result is a polished and impactful piece of copy that’s structured for easy perusal by human readers and search engines alike.
Our content writing services
Copywriting ⇢ We produce engaging texts for both online and offline purposes.
Microcopy ⇢ The tiny pieces of useful or transactional text that improve user experience and conversions.
Editing & proofreading ⇢ Even if you write copy internally, it can always benefit from editing and proofreading.
Newsletters ⇢ Beautifully crafted newsletters will get you the highest ROI of any marketing tactic.
Blogging ⇢ No content marketing strategy is complete without regular blogging.
Optimisation ⇢ Good content is written for both humans and search engines.
SEO-friendly content writing services
We help you find the right words
Your website, newsletter, and brochures should sound like one organisation. And they should sound like you. We make sure the end product is a reflection of your company’s identity and values, working from your team’s own words, so a reader who meets you in a blog post recognises you in the email that follows.
The audience shapes everything else. A guide for someone choosing a course, a page for someone who would otherwise call with a question, or a case study for a buyer to forward to a colleague are written and structured differently, and we write each for the person reading it.
Findability is baked into everything we do. We write for human beings, but we ensure the content is optimised for search, too. Each piece is organised around the searches your audience actually makes, demonstrating your expertise, communicating your value, and increasing brand awareness.
In a marketplace overflowing with generic copy, quality content will boost your website’s SEO and ensure AI tools can pick out the answer.
Some content creation projects
homepage Engage Content project
healthcare website project front page
copywriting and brand voice 4Engage Content
Content creation results
Organically-ranking content we created has achieved an effective cost per click of approximately €0.07, compared to PPC ad click costs starting at €2.50 for the same business (3-year time period).
Why use content creation services?
Content that boosts traffic, trust & conversions
We’re online more and more these days – looking for answers, hoping to be entertained, and wanting to feel enlightened. Good content satisfies an existing need in your prospects; by being ready with the information potential customers want, when they want it, you increase the chances that they will buy from your company.
Finding information about goods and services is the most common activity carried out on the internet in Ireland (94% of Irish users in 2024, according to the CSO). Content is proven to be the most effective way to build a conversion funnel and turn visitors into customers. We will help you grow your business and gain market share.
One-off organic marketing packages
Looking for a quick, low-cost way to get started? Pick a one-off package and book a session. If you have a larger or ongoing project, we can provide a tailored quote after an initial call.
Who we’ve worked with
Enterprise Ireland · Health Service Executive (HSE) · Clinique · UCD Professional Academy · L’Oréal · Henkel · Local Enterprise Office · Digital Learning Institute · Spark Innovation Programme · Design, Print & Packaging Skillnet · see more…