Social Media Marketing Service in Dublin
Social media strategy
Billions of people are on social networks every day, and for some companies that means billions of potential customers. The right kind of investment in social media can help you to increase brand awareness, build trust, drive traffic to your website, increase customer loyalty, and sell. If social is right for your brand and your audience, we can help you build a winning social media strategy.
If you’re on this page, it could be because the thought of managing social networks makes your head hurt. You’re not alone. In fact, more and more companies (including Patagonia and Lush) are closing down their socials or have stopped advertising there. While we are happy to talk about how social could fit into your marketing plan, we can also discuss alternatives and help you come up with your own strategies for building social proof.
Our approach to social media
Building community & starting conversations
We create and publish cross-channel, multi-format content with your business goals in mind, at a frequency agreed with you. We can manage your company’s accounts, but we can also help with content for the personal LinkedIn accounts of key personnel. We schedule so that your updates hit timelines at the optimum moment, leveraging current best practice to improve your reach and engagement.
Whatever we do on social media, we’re careful to represent your company in a way that’s true to your brand values, tone of voice, personality, and target audience.
Our social media marketing services
Social proof ⇢ We find innovative ways to generate social proof and increase social selling.
Engagement ⇢ Joining in the conversations that matter and keeping up with what’s new.
Hashtags ⇢ Think hashtags are trivial? Think again! When to use, what to use, we have you covered.
Inbox monitoring ⇢ Keeping an eye on DMs to ensure questions get answered and promises are followed up on.
Community building ⇢ Following the right people, finding your audience wherever they are online.
Scheduling ⇢ Timely, impactful posts to communicate with your different audience.
Embracing the positive power of social networks
Keeping the human-to-human connection alive
Whilst you may think of your company as B2B or B2C, the fact is you’re in the H2H business. Humans are the decision-makers, no matter the industry or sector. And lots of humans hang out on social media… it’s where they discover, laugh, cry, learn, share, and buy. Every day, billions of conversations are happening on social media, conversations that may be relevant for your business.
A good quality social media presence will give prospects an insight into your business that you simply can’t get across on your website alone. It also humanises your brand and makes people more likely to trust you.
As a fast way of delivering information, social network profiles are hard to beat. Use them to answer any questions your prospects have, address roadblocks, give support, and deliver after-sales care.
Social media platforms offer a scalable way for businesses to reach a broad and diverse audience. They also provide valuable opportunities to explore and understand customer preferences and behaviours. Like it or loathe it, social media is part of our everyday lives and a go-to for anyone seeking information about a business they’re thinking of working with.
Why use social media marketing services?
A sustainable approach to social
Between attention capitalism and the disinformation economy, the competition for engagement on social media is epic. Having productive conversations online is becoming more difficult by the day, which is why you need to take a broader perspective on social marketing.
We help you avoid the pitfalls of social and prioritise engagement, authenticity, and creativity to foster deeper connections with audiences. We find ways to build your social proof and sell socially without excessive budgets or spammy tactics.
One-off organic marketing packages
Looking for a quick, low-cost way to start? Pick a one-off package and book a session. Larger or ongoing projects are always tailored to your needs and quoted for after an initial call.
Who we’ve worked with
Enterprise Ireland · Health Service Executive (HSE) · Clinique · UCD Professional Academy · L’Oréal · Henkel · Local Enterprise Office · Digital Learning Institute · Spark Innovation Programme · Design, Print & Packaging Skillnet · see more…