Online Learning

Portfolio: Online Learning

Content development and copywriting services

  • Content Creation
  • Brand Activation & Brand Voice
  • SEO & Optimisation
copywriting and brand voice Engage Content

During a major brand evolution, the Digital Learning Institute brought in several expert agencies and consultants help them completely rethink their website, brand proposition, and content. With a new Certification Framework and CPD offer, they were positioning themselves as the go-to digital learning education and certification body in the world.

After taking a very deep dive into the world of instructional design and digital learning and getting under the skin of this innovative organisation, we worked on bringing the new brand to life. We carefully crafted over 30,000 words of copy for the new website and suite of brochures, adapting to the formats and audiences. With in-depth feedback rounds involving key colleagues across DLI, every word was meticulously weighed, tweaked, and then finalised. A labour of love, delivered to very tight deadlines.

copywriting and brand voice Engage Content
copywriting and brand voice Engage Content
copywriting and brand voice Engage Content
copywriting and brand voice Engage Content