What you get from this social media package
- Type of package: skills session.
- Duration: 90 minutes of face-to-face time.
- Format: online in our meeting room.
- Deliverable: we will email a clear bullet-point list of the key takeaways from the session (not an AI summary, but compiled by the mentor) within three days.
- Preparation: no prep is required for our skills sessions.
- Commitment: come ready to focus, with phones and emails off and something to jot down any notes.
- Tailoring: skills sessions are prepared in advance to ensure all the basics are covered. If you are looking for tailored advice, mentoring sessions may be more suitable.
Crafted for SME owners who want to make the most of social media without falling for fads or wasting time on trends that don’t deliver. In this candid, one-to-one session, your experienced advisor will share practical, real-world insights into social media marketing, balancing proven strategies with an eye on what’s often over-promised in the digital world.
We start by demystifying social media’s role for small businesses, examining how platforms like Instagram, LinkedIn, and Facebook can fit into your wider marketing strategy without becoming a drain on resources. You’ll gain clarity on how to decide which platforms make sense for your brand, how often you need to post, and what types of content are worth your time.
With an emphasis on efficiency, we’ll show you simple ways to engage your audience and grow a meaningful presence without getting sucked into trends or gimmicks. You’ll learn straightforward techniques to plan, create, and schedule content that feels authentic, as well as how to measure success with metrics that actually matter.
By the end of the session, you’ll be equipped with a practical, sustainable social media approach that fits your company’s needs, so you can make informed decisions and focus on what works. This isn’t about chasing trends; it’s about social media made manageable, with a focus on what genuinely benefits your business.
